Privacy Policy
This policy explains how WebPunkz collects, uses and protects your personal data when you visit our website, book a free audit, or use our services. We are committed to handling your data responsibly and transparently in accordance with UK GDPR and the Data Protection Act 2018.
1. Who We Are
WebPunkz is a marketing systems company registered in England and Wales. We build intelligent marketing systems — including leased smart websites, AI-powered lead automation, CRM configuration, and Meta Ads management — for trades and service businesses across the UK.
For the purposes of data protection law, WebPunkz is the data controller for personal data collected through this website and our services. Our contact details are:
- Email: hello@webpunkz.com
- Website: https://webpunkz.com
2. Data We Collect
2.1 Information you provide directly
When you fill in our audit request form, contact form, or enquiry form, we collect:
- Your name and business name
- Your email address and telephone number
- Your trade or industry
- Your website URL (if provided)
- Information about your current marketing setup and challenges
2.2 Information collected automatically
When you visit our website, we automatically collect certain technical information including:
- Your IP address and approximate location
- Browser type and version
- Pages visited and time spent on each page
- Referring website or search term used to find us
- Device type (desktop, mobile, tablet)
This information is collected using cookies and similar technologies. See Section 8 for full cookie details.
2.3 Data from third parties
If you interact with our Facebook or Instagram ads, Meta may share limited data with us in accordance with their platform terms. We may also receive data from referral partners who introduce prospective clients to WebPunkz.
3. How We Use Your Data
We use the personal data we collect for the following purposes:
- To respond to your audit request or enquiry and schedule a call
- To deliver the services you have contracted with us — website build, CRM setup, automation configuration, and ads management
- To send relevant follow-up communications related to your enquiry or our services
- To send marketing communications where you have given consent or where we have a legitimate interest in contacting you as a business
- To improve our website and services based on analytics data
- To comply with legal obligations
We do not use your data for automated decision-making or profiling in ways that produce legal or similarly significant effects on you without your explicit consent.
4. Legal Basis for Processing
Under UK GDPR, we must have a lawful basis for processing your personal data. We rely on the following:
- Contract: Processing necessary to deliver services you have contracted with us
- Legitimate interests: Following up on enquiries from businesses, improving our services, and conducting B2B marketing to trades and service businesses
- Consent: For marketing emails where we have asked for and received your explicit consent
- Legal obligation: Where we are required to process data to comply with UK law
5. Who We Share Data With
We do not sell your personal data to third parties. We share data only in the following circumstances:
- Service providers: We use trusted third-party tools to operate our business — including CRM platforms, email delivery services, and analytics tools. These providers process data on our behalf under data processing agreements.
- Marketing platforms: Where you have interacted with our Meta advertising, we operate within Meta's platform and data policies.
- Legal requirements: We may disclose data where required by law, court order, or regulatory authority.
- Business transfers: In the event of a business sale or merger, personal data may be transferred to the acquiring entity.
All third-party providers used by WebPunkz are required to handle your data securely and in compliance with UK data protection law.
6. How Long We Keep Your Data
- Enquiry data (non-clients): Retained for up to 12 months from the date of enquiry, after which it is deleted unless you become a client
- Client data: Retained for the duration of the service contract plus 6 years in accordance with UK business record-keeping requirements
- Marketing data: Retained until you unsubscribe or withdraw consent
- Website analytics data: Retained in aggregate, anonymised form for up to 26 months
After the relevant retention period, data is securely deleted or anonymised.
7. Your Rights
Under UK GDPR, you have the following rights in relation to your personal data:
- Right of access: Request a copy of the personal data we hold about you
- Right to rectification: Request correction of inaccurate or incomplete data
- Right to erasure: Request deletion of your personal data in certain circumstances
- Right to restrict processing: Request that we limit how we use your data
- Right to data portability: Receive your data in a structured, machine-readable format
- Right to object: Object to processing based on legitimate interests, including direct marketing
- Rights related to automated decision-making: Not be subject to solely automated decisions that significantly affect you
To exercise any of these rights, contact us at hello@webpunkz.com. We will respond within one month. If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
9. International Data Transfers
Some of the third-party tools we use may process data outside the United Kingdom. Where this occurs, we ensure appropriate safeguards are in place — such as the UK International Data Transfer Agreement (IDTA) or adequacy decisions — to protect your data to the same standard as required under UK law.
10. Security
We take the security of your personal data seriously and implement appropriate technical and organisational measures to protect it from unauthorised access, disclosure, alteration or destruction. These measures include:
- SSL encryption on all data transmitted through our website
- Access controls limiting data access to authorised personnel only
- Regular review of our security practices and the systems we use
While we take all reasonable steps to protect your data, no online transmission or storage system is entirely secure. If you have any concerns about data security, please contact us at hello@webpunkz.com.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. The "Last updated" date at the top of this page will reflect when the most recent changes were made. We encourage you to review this policy periodically. Where changes are significant, we will notify active clients by email.
12. Contact Us
If you have any questions about this Privacy Policy, how we handle your data, or wish to exercise any of your rights, please contact us:
- Email: hello@webpunkz.com
- Website: webpunkz.com/book-audit
If you are not satisfied with how we handle your enquiry, you have the right to contact the Information Commissioner's Office (ICO), the UK's independent authority for data protection: ico.org.uk · Telephone: 0303 123 1113